Free guide

The K12 District Sales Calendar: A Fiscal-Year Map for EdTech Teams Selling to School Districts

A practical field guide to timing district outreach around the K12 buying year.

• The July–June district fiscal year and how it shapes buying motion.
• The four windows: July–September new year, October–December evidence, January–April planning, and April–June adoption.
• A district research worksheet for turning timing into a focused account plan.
• The pre-RFP signals to watch before a formal opportunity appears.